TASTE RADIO EPISODE 712 - April 1, 2025
Startup To $800M Sale. How A Three-Word Mantra Guided Kevin McCray.
Kevin McCray, the co-founder behind groundbreaking brand Kevin's Natural Foods, reveals the strategic playbook that propelled his namesake brand to an $800 million acquisition by Mars, Inc. in 2023, and how he's applying those same winning principles to his latest CPG venture, Wild Fox Foods.
2024 Supporters
SUBSCRIBE NOW!
Get notified about new episodes and other special features.
TASTE RADIO LISTEN NOW
RECENT EPISODES
Episode 711 - March 28, 2025
A Surprising Salvo On Artificial Colors. Plus, Ben Stiller... Pop?
+ Dan Grim, Lucky To Be Beverage Co.
Episode 710 - March 25, 2025
Why A Financial Windfall Won’t Fulfill Caulipower’s Gail Becker… or Anyone Else
Episode 709 - March 21, 2025
What Fueled Poppi’s $1.65B Payday? Plus, Musings From Miami.
Episode 708 - March 18, 2025
Wild By Nature, Strategic By Design. It’s Why Wildwonder Is Surging.
GET INVOLVED WITH TASTE RADIO
Sponsor the Food and Beverage Industry’s Top Podcast
Reach established brands and rising stars by sponsoring the industry podcast focused on stories about innovation, brand building, production, distribution and scale. Our audience is full of founders and decision makers in the natural food, beverage, and beer industries. If you are a supplier, investor, services provider, retailer or distributor talk to us about sponsoring Taste Radio.